by Ferano Sharman
Peter Porte The official runway reveal of its collaboration with Nike was the biggest moment. Jacquemus brought his eponymous brand to Arles in southern France to present Jacqeumus Fall/Winter 2022 “Le Papier,” and while the dramatic backdrop of the salt mountains of the Camargue park undoubtedly became a major talking point of the show. On June 28, when it became available only on Jacquemus’ website, the collection sold out immediately, as was to be expected. However, do not worry; there will soon be additional ways to purchase the collaboration.
Simon Porte Jacquemus commented on the collaboration, saying: “For this cooperation with Nike, I wanted to design a line that reinterpreted athletic women’s sportswear in a minimal approach. Nike campaigns from the 1990s and old ACG clothing have always served as my sources of inspiration. We created women’s athletic wear with sensual accents, neutral colors, and my own variation of the Humara—my favorite Nike shoe—keeping this concept in mind. It was crucial that the collection be widely available, suitable for all body types, and a seamless fusion of Jacquemus style with Nike performance.
As Jacqeumus stated, this collection is for all bodies. The pair wants to give many more people the opportunity to purchase the collection, which features a wide range of items from the in-demand Air Humara sneaker in inclusive sizes to sportswear-inspired items like the Dri-FIT tennis skirts and dresses, as well as the hoodie and bucket hat that have won the hearts of fashion enthusiasts.
Given that it adheres to the “Le Papier” runway theme, the hoodie is a very important piece in this collection. As a result, it is displayed in a natural cream tone with brown drawcords and Jacquemus’ interpretation of the Nike small swoosh, which is finished in gold for an elegant touch. If you can find them, it and the bucket cap are exquisitely understated and go well with the Air Humara.
In light of this, Nike plans to refill its Jacquemus collaboration on July 7 and on SNKRS as well as at a number of international stores. To learn more about launch details in your area, go to a specific Nike website. Take a look at the collection on the runway and the close-up images above. When it all goes on sale again on the 7th, pricing for clothing and shoes will range from €40 to €175 EUR.
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